
Come along for the ride!
Join us as we embark on our mission to inspire kids everywhere to love riding a bike.
Our bikes are bold and bright, just like the folks hard at work behind the scenes. Full of go-getters, innovators, and out-of-the-box thinkers, woom is a fast-growing, international company stopping the rest of the cycling industry in its tracks. We’re agile, flexible, and up for any challenge. We believe the team we’ve built and continue to build is the key to our shared success.
Every crew member is equally valued and continuously championed to continue their personal growth journey in tandem with woom’s growth as a whole. And it shows. We have a strong learning and development focus that results in most woomsters growing in their career and hanging on for the ride!
Joy
Imagine a child riding a bike for the first time—that’s the type of joy we bring into the office (or virtual office) day in and day out. It’s hard not to lead with joy when there are smiles for miles.
Courage
As fearless as a kid hopping on a brand-new bike, we aren’t afraid of taking risks. We think big and execute ideas. Courage fuels innovation. And innovation fuels success.
Responsibility
Wearing a helmet is responsible, and so is showing up with unmatched passion and holding one another accountable. Even in our playful environment, actions matter.

A ride built for everyone
woom’s culture is as inclusive as our design. We strive to foster an environment that is as bold as our bikes, mission, and culture. woom is committed to cultivating and keeping a place of inclusion that sees, reflects, and celebrates the innovation and talent of a diverse group of voices around the table.